Capstone Project: Business Plan

BACKSPACE

The culminating project for the Graphic Communications Management program at Toronto Metropolitan University.

Backspace is a company that is dedicated to creating cool keycaps. In a time where consumers are looking for a more personalized experience and a growing custom keyboard community, Backspace’s vision is to make the idea of owning your own special keycap a reality.

Responsible for Ideation, Identity/Branding Design, 3D Design and Rendering, Product Design, Prototyping, Sourcing (Off-shore manufacturing).

Tools Used: Adobe Illustrator, Photoshop, Indesign, Dimension, After Effects, Premiere, Figma, Microsoft Office, and Google Suite